Asia Campus strategic plan

A strategic plan should keep an institution true to its mission, advance its vision and honor its values. Built to align with the Embry‑Riddle Aeronautical University 2023-2028 Strategic Plan, Embry-Riddle Asia’s strategic plan was developed through collaboration between students, faculty, staff and administration.

At the heart of the strategic plan are seven key pillars:

The Student Experience

To create a student experience that extends the exceptional Embry-Riddle tradition of excellence.

• Update curriculum for critical thinking, communication, problem-solving and experiential learning.
• Build engagement and participation in internships and career readiness workshops while expanding industry-sponsored projects.
• Create a new campus environment focusing on student experience, innovation and sustainability.

Enrollment Management

To attract highly qualified, diverse and motivated students from across the Asia region.

• Using a data-driven recruitment strategy, reverse enrollment decline and advance retention in key programs.
• Improve the website experience, use analytics to improve digital marketing and reboot the campus's use of the Salesforce CRM.
• Explore transfer-friendly policies and pathway programs that grow cross-campus and 2+2 programs

Faculty and Academic Excellence

To champion excellence in teaching while ensuring the success of our students.

• Ensure academic offerings meet the industry's needs by working closely with key industry contacts, boards and faculty SMEs.
• Expand professional development training for faculty to improve teaching and enhance the use of digital transformation tools.
• Engage faculty in regularly reviewing and redesigning courses to drive continual improvement and meaningful learning through assignments.

Research and Innovation

To address the needs of industry through applied research and professional education and training.

• Encourage faculty to support students in publishing, pursuing international competitions and embodying a more entrepreneurial spirit.
• Focus on refining PET market demands, developing new courseware and continuously aligning with evolving industry needs.
• Provide high-quality, comprehensive, uncrewed aircraft training that prepares students for success in the rapidly growing UAS industry.

Philanthropy and Alumni Engagement

To foster a spirit of giving by strengthening engagement with alumni and industry.

• Build philanthropic engagement, training and awareness opportunities for faculty, staff, students and alumni.
• Grow donor base by identifying and engaging new individual and corporate prospects to establish a culture of philanthropy.
• Connect, engage and leverage the strength of alumni through purposeful programming and focus on pride, volunteerism and giving.

Employer of Choice

To position the campus as a preferred employer attracting and retaining top talent in the industry.

• Promote collaboration, transparency and respect that personifies the campus's core values.
• Invest in employee training and development to support continuous learning, growth and opportunities for skill enhancement.
• Promote the unique value propositions highlighting the culture, work-life balance and factors that make Embry-Riddle an attractive workplace.

Quality and Efficiency

To embrace quality oversight and business technology that ensure operational efficiency and stability.

• Establish processes for collecting, managing and analyzing data to drive informed decision-making and improve organizational performance.
• Utilize effective financial management practices that promote financial stability, optimize resource allocation and improve efficiencies.
• Adopt technology to transform the business, enhance operational efficiency, reduce errors, drive innovation and gain a competitive edge.

Behind each key pillar are goals, strategies, critical tasks and key performance measurements mapped from the university Strategic Plan through campus, department and individual levels. Embry-Riddle’s strategic plan reflects our strengths and supports new aspirations. Embry‑Riddle becomes an even more innovative and collaborative place to work, learn and grow as we progress toward the milestones we have defined.